LICENSING JAPAN is Japan's LARGEST* character & brand licensing tradeshow. Directly meet companies who are seeking your IPs, including character, brand, sports, manga, art, games, and more!

It is held inside CONTENT TOKYO, Japan’s largest* comprehensive show for content creation, production, etc.

* “Largest” in reference to the exhibitor number of trade shows with the same concept.

*The above IPs are from the previous shows.


Japan is a High-potential Market!


Character business market in Japan grew to 19.89 billion USD

(2022)



Japan is World's 3rd largest licensing market
 



Japan is strongly committed to safeguarding IP rights


Source: Yano Research Institute Ltd., LIMA ANNUAL GLOBAL LICENSING INDUSTRY SURVEY 2016 REPORT


Why LICENSING JAPAN?

CON24-en-lj-reason01.png Meet Your Targeting Licensees

As Japan's largest* licensing show, LICENSING JAPAN gathers major licensing industry professionals including licensees and licensing agents from all over Japan. It is the best opportunity for you to find your agents/partners in Japan & Asia.

 

Exhibitors

943

Visitors

47,092*

<Results of June, 2023, including concurrent shows> 
*All registrations are counted only once per visit, no matter how many repeated days a visitor attends the show.
*Above number does not include exhibitors nor press attendees.


Exhibitors

Licensors/ Property Owners/ Agents of the following content/ IPs

  • Characters
  • Brands
  • Entertainment
  • Publishing
  • Sports
  • Arts, Designs

etc. 
 



Business Negotiations for

  • Licensing Partnership
  • Product Development
  • Tie-ups with Media and Advertising

 



Visitors

  • Product Planning of Manufacturers/ Wholesalers
  • Product Planning/ Sales Promotion of Retailers
  • Media
  • Advertisement/ PR Related
  • Licensing Agents

etc.
 


CON24-en-lj-reason02.png Have Efficient Business Meetings with Quality Visitors

LICENSING JAPAN is not just an event for public relations but an exhibition for business discussions to generate sales, gathering a wide range of quality visitors.

◆ Visitor Profile ◆ (from past shows) 

Excerpts of Visitor Companies

(From past shows, in alphabetical order including concurrent show)

Entertainment

  • AVEX ENTERTAINMENT
  • BANDAI NAMCO ENTERTAINMENT
  • KONAMI DIGITAL ENTERTAINMENT
  • NBC UNIVERSAL ENTERTAINMENT
  • PANASONIC ENTERTAINMENT & COMMUNICATION
  • SHOCHIKU
  • SONY MUSIC ENTERTAINMENT
  • TMS ENTERTAINMENT
  • YAMAHA MUSIC ENTERTAINMENT

Media

  • ASAHI TELEVISION BROADCASTING
  • FUJI TELEVISION NETWORK
  • NHK
  • NIPPON TELEVISION NETWORK
  • TBS
  • TOEI
  • TV TOKYO
  • WALT DISNEY JAPAN
  • WARNER BROS. JAPAN
  • YOMIURI TELECASTING

Game

  • AKATSUKI
  • BANDAI NAMCO
  • CAPCOM
  • COLOPL
  • CYGAMES
  • DENA
  • DMM GAMES
  • GUMI
  • KONAMI AMUSEMENT
  • SEGA
  • SONY
  • SONY INTERACTIVE ENTERTAINMENT

Content Distribution

  • AMAZON JAPAN
  • BAIDU JAPAN
  • DMM.COM
  • DWANGO
  • LINE
  • RAKUTEN
  • SOFTBANK
  • TENCENT

Leisure, Amusement

  • BANDAI NAMCO AMUSEMENT
  • CA SEGA JOYPOLIS
  • FUJIKYUKO
  • ORIENTAL LAND
  • TOKYO DOME
  • UNIVERSAL ENTERTAINMENT

Advertisement

  • AIM CREATE
  • CREO
  • CYBERAGENT
  • DENTSU
  • GMO
  • HAKUHODO
  • NIKKEISHA
  • QUARAS
  • YOMIKO ADVERTISING

Anime Production

  • ANIPLEX
  • NIPPON ANIMATION
  • TATSUNOKO PRODUCTION
  • TEZUKA PRODUCTION
  • TOEI ANIMATION

CON24-en-lj-reason03.png Experience Unexpected Encounters!

LICENSING JAPAN is held inside CONTENT TOKYO, Japan’s largest* comprehensive show for content creation, production, etc. Concurrent shows will gather business chances to LICENSING JAPAN exhibitors.

* “Largest” in reference to the exhibitor number of trade shows with the same concept.


Contact us if you want more info about...

  • Brochure
  • Participation Cost
  • Exhibitors/Visitors List
  • Available Booth Location

Contact us if you want more info about...

  • Brochure
  • Participation Cost
  • Exhibitors/Visitors List
  • Available Booth Location

Exhibitor Success Team
will support you throughout your exhibit!


Exhibiting Info Request

Contact Show Management for more information!

  • Brochure
  • Participation Cost
  • Exhibitors/Visitors List
  • Available Booth Location

Visitor Ticket Request

Each visitor badge is valid per person for 3 days and able to access all concurrent shows. 

* If more than one person will be attending the event, each person must have an invitation ticket.

  • 'Visitor badge' will be sent by email three weeks before the exhibition.
  • Visitor badge' is currently being prepared, so the registration completion screen will display a countdown until the badge is ready. 
  • Please check that you have received an e-mail from the Show Management with the title 'Thank you for your registration'. (so that you can properly receive the subsequent email later on) *Please do not forget to check your 'junk mail box' if you cannot find the email.

'Visitor badge' will be displayed on the registration completion screen and you will also receive an email titled 'Thank you for your registration' (with your 'visitor badge').

  • Persons under 18 years of age must be accompanied by a parent or guardian (aged 18 or over).
  • Registration is only valid for persons aged 18 and over.  Please register the information for only accompanying adult on this form.
  • Please contact Show Management in advance if you intend to bring more than five persons under 18 years of age.